The new video for “We’re An Industry” by the San Francisco band Birds & Batteries conveys a lot using just some metal and other hard materials employed by the method of stop motion. The video was carefully crafted by the Made By Cabbage Head production company who designed the set by hand and filmed frame by frame.The protagonists of this video – seeming like more of a short film – are two steel wool people placed in a desolate, industrial setting with pipes, coils and other constructional components who discover they create sparks when touching together.
The song itself is a lamentation of belonging to the center of the earth with lyrics describing baring the burden of causing natural disasters under rough and hot conditions, sorrowful strings and mechanical, almost militaristic drums.
Then, the instrumentation becomes looser and builds up with the percussion quickening and the vocals all the sudden taking a new, proud tone. Greenery begins to grow up the metal structures and flower as the vocals harmonize and reach higher notes and the two steel wool characters look on, sparking hand-in-hand. By the end of it, you are left with a beautiful, resolved feeling.
Birds & Batteries- We're an Industry from Birds & Batteries on Vimeo.
As seen on the artisanal Modern Mystery Blog: ORIGINAL LINK
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